People’s Choice is proud to launch its first Reconciliation Action Plan (RAP) which reflects our ongoing and long-term commitment to promoting reconciliation with Aboriginal and Torres Strait Islander people and their communities throughout Australia. 

As is normal for an organisation starting this journey, this is a Reflect-level RAP which is designed to help us develop relationships with First Nations stakeholders, assist us to better understand the issues and options, and clarify our long-term vision for progressing positive change. Our RAP, including all our proposed activities, has been endorsed by Reconciliation Australia.  

People’s Choice CEO Steve Laidlaw: 

“While this undertaking is fully supported by our Board and Executive, I am proud to say that our inaugural RAP was initiated, driven, and crafted by employees from across our organisation who volunteered their time and expertise to make our Reflect Reconciliation Action plan a reality.’  

“People’s Choice has always been committed to helping our members, our people and the communities where we live and work. Taking positive action on reconciliation will make us a better organisation, and it will contribute to making a better Australia.”  
  • Our Reflect Reconciliation Action Plan (RAP)

    Our artwork and communities

    Gabriel Stengle, a proud Kaurna, Ngarrindjeri and Nurrunga woman from South Australia, has created a bespoke piece of art which tells the story of People’s Choice and our Reconciliation Action Plan. Titled 'Community' this piece encompasses all the people who are connected through and by our organisation.  

    The centre waterholes represent our three brand pillars:  

    Thriving Environments - advocating for positive, ethical and environmental change;
    Thriving Communities -  empowering people through action focused on well-being, resilience, and strength; and
    Thriving Individuals - giving people the confidence and strength to flourish.

    The surrounding waterholes signify the many communities that we serve and how they are connected. Those waterholes are in turn surrounded by the people who are “the heart and centre of what People's Choice stands for” and who we encourage and help empower as individuals and communities. 

  • Watch this video to see how our RAP artwork came to life by the talented artist Gabriel Stengle.

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